FAQs
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Prime Time is an award-winning low-calorie, low-carb, and gluten-free beer brand. We brew beer for people who care about their health, fitness, and lifestyle but don't want to compromise on the taste and ritual of a great beer.
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Prime Time was founded by Harvey Armstrong and Sam Holmes, two friends who saw a gap in the market for beer that fits into an active, health-focused lifestyle. Their mission? To create a range of low calorie beers that don't compromise on flavour.
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Prime Time beers are proudly brewed in the UK, using high-quality ingredients and modern brewing techniques designed to keep calories low and flavour high.
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You can order directly from primetimebeers.co.uk or find us in Waitrose and Tesco Express stores.
Prime Time is also available at pubs, bars and restaurants nationwide.
You can use Find Prime to find your nearest Prime Time.
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No. Prime Time beers are naturally brewed, no artificial sweeteners, preservatives, or unnecessary extras. Just clean ingredients and award-winning flavour.
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Prime Time is brewed for exactly that. It’s the beer you can enjoy after training, during social moments, or at the weekend without undoing your hard work.
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Prime Time’s reduced-carb recipes make it a smart choice for people managing their sugar intake. However, it’s always best to consult your doctor for personal dietary advice.
